Exnora Green Cross Vellore (EGC) was started in 1995 by Mr. C Srinivasan as an affiliate of Exnora International. EGC's vision is to "bring about socio-economic change through employment generation based on environmental conservation... by enlisting people's participation".
EGC began with a project to restore the Vellore hills and ran into several other interconnected issues. To restore the topsoil, a project to compost organic waste was started. To generate cattle dung for composting, a project to protect the cattle wealth was initiated. To stop people from depending on the hills for firewood, renewable energy units and several alternative income generation activities were introduced. And so on.
As much as possible, the projects employ ecofriendly and labour-intensive processes, use renewable sources of energy and local and biodegradable materials, and avoid the use of machinery.
The strength of the Vellore team is their focus on demonstrating simple and replicable solutions to long-standing environmental problems in the society.
The biggest milestone achievement by Exnora Green Cross under the leadership of Mr. Srinivas has been ending the myth that subscription from low income settlements especially slums cannot be raised for any environmental project. This myth has been shattered by the Vellore team who has shown that even the slum dwelling people are willing to contribute towards an environmental project as long as sufficient and proper motivation is given to them.